Two generations of the same family were working side by side in a business where job roles had evolved organically over the years. Many had taken on duties that matched neither their strengths nor their interests. A few members were stretched across so many areas that none of the work got their best effort. Succession was fast approaching, and nobody had ever sat down to define what the senior roles the next generation would be stepping into involved.

While no blatant errors were being made, the anxiety in the family was palpable. Mostly because the clarity that comes with structure had failed to keep pace with the rapid growth of the business and of the family itself.

This is called role confusion, and it shows up in most family businesses sooner or later.

What can be done to remedy role confusion? This article has the answer.

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